The coming year looks to be another healthy one for the restaurant industry. People are spending more and more at restaurants, although not all of it is dining in. There’s a huge uptick in carry out and delivery that has the industry pulling ahead of the growth rate of grocery store spending1. Consumers are living busier lifestyles than ever, and more often than not, they would rather not cook for themselves. They also have more restaurant options available, so smart owners and managers need to stay on top of the restaurant industry trends in order to draw (and keep) customers. Whether you operate a full service, fast casual, or quick service restaurant, take note of these 2020 restaurant trends for the latest insights into what your customers really want this year.
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The pizza restaurant industry continues to be a healthy one: according to the 2020 Pizza Power Report from PMQ1, the U.S. pizza market generates $46.34 billion in sales—and that figure is rising. But with the number of pizzerias in this country growing to 77,724 this year, the competition for those sales dollars is fierce. Delicious pies alone are not a sufficient draw—pizzerias need to provide an outstanding overall customer experience.
Pizzerias are a unique vertical of the hospitality industry. Even a skilled full service restaurant owner or bar manager would need to learn the nuances of the pizza industry to succeed. In the same way, you wouldn’t expect a traditional restaurant point of sale (POS) system to have the capabilities to address all the distinctive needs of pizzerias.
Your menu is important. It’s what draws customers in and what keeps them coming back. But what the most successful pizzeria owners understand is managing your menu is just as important to the overall operational success of your restaurant.
The most successful fast casual restaurant owners understand that the point of sale system they use needs to include features specifically for the way they operate. They know their business challenges and how to leverage the unique functions of a fast casual restaurant POS to grow the average check size per customer. Average check size is a crucial metric that some fast casual restaurant owners may not realize can be improved using their point of sale system.
If you’re managing one or more fast food restaurants you know just how critical your point of sale system is to your bottom line. The restaurant’s POS can literally make your customers’ experience a great one or a terrible one. If you find that the POS at your quick service restaurant isn’t able to keep up, is not easy to use and/or doesn’t have some of the more advanced features, you need to consider a quick service point of system system that will help you increase profits.
The popularity of both fast casual restaurants and restaurant delivery services continues to rise. We have entered an age where customers want convenience over all else, which is an area where fast casual restaurants thrive.
The key to a successful quick service restaurant is providing a quick, accurate and pleasant experience for customers. While that’s probably not surprising, getting all of these things to happen at the same time can be a challenge if you don’t have the right quick service POS software to help you run the restaurant.
Be sure you’re using a quick service point of sale system that can streamline your restaurant operations day in and day out. Here are four things to look for in your POS.
Your counter service or fast-casual restaurant (FCR) may have amazing and unique menu offerings, but great food is only part of what makes a customer experience exceptional, especially when there is no wait staff to interact with customers. The experience begins with the ordering process and continues even after the bill is paid and the food eaten. Here’s how fast casual restaurants can leverage the features of their point of sale (POS) solution to create an experience that customers will remember fondly and will encourage them to come back.
Many technological advancements have been made since drive-thru service was introduced in 1947. Despite the technological improvements, speed of service has been declining in recent years. Annual drive-thru performance studies by QSR Magazine found that average drive-thru wait times were 225 seconds in 2017, up from 173 seconds just five years prior (i.e. 2012). Owners attributed much of the increase to having more complex and premium menu items. Whatever the reason, the uptick demonstrates the need to decrease wait times.