Laura Gaudin

Director of Product Marketing

Recent Posts

How to Get the Most Out of Your Pizzeria Loyalty Program

By Laura Gaudin on 2/4/20 8:00 AM

Maintaining and growing a loyal customer base is essential for the success of any business, and is especially true for pizzerias. Research has shown that it is five times more expensive to acquire new customers than it is to retain an existing one. Additionally, diners who already know and trust your brand tend to spend more (around 31%) and are 50% more likely to try new products. A powerful way to foster those trusted relationships is to have a restaurant loyalty program that is integrated with your pizza point of sale (POS) system. Today we're talking about how to get the most out of your pizzeria loyalty program to bring in repeat business.

According to Victor Martinez of Piezoni’s, “I don’t see how a business can survive these days without a rewards program. It’s like not having a website.” 

Topics: Pizza
Continue Reading

Restaurant KPIs: What Pizzeria Owners Should Analyze from 2019 to Grow in 2020

By Laura Gaudin on 1/21/20 8:00 AM

It’s a new year (and a new decade!), which means it’s time for pizzeria owners to assess how well you hit your 2019 goals and where you might have fallen short. Restaurant success is a moving target, and strategies, processes, and technologies must be continually adjusted as industry and consumer needs change. For an optimal 2020 strategy, here are three crucial things and numerous restaurant KPIs pizzeria owners should analyze from 2019 to help grow in the new year: 

Topics: Pizza
Continue Reading

New Point of Sale System for Fast Growing Food Specialist

By Laura Gaudin on 1/3/19 3:11 PM

Nestled in New Jersey in the midst of counties with numerous state and local colleges is a small but growing fast food operation with a unique twist that has high appeal to college age students.  They recently swapped out an old POS system in one of their stores for a new one.  
Topics: Full Service
Continue Reading